A deep desire to help others get the best from their lives and business

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About Us

At ditto, we believe AI can empower regular people to build successful, independent businesses. Too much discussion about AI today centers around job loss at large corporations. We think differently. AI should enable small businesses and owner-operators in ways previously impossible.

Many small business owners work tirelessly. Some struggle without traction, while others are overwhelmed by the grind. They rarely have access to the resources available to larger brands, such as specialized teams or advanced technology.

AI can change that. ditto provides small retailers with powerful AI tools that actively handle day-to-day tasks. We combine automation and expert human support to help owner-operators reclaim their time and energy. With AI support, more people can confidently start and sustain small businesses. More small businesses mean stronger communities, thriving local economies, and greater opportunities for everyone. We founded ditto to make that vision real. We founded ditto to do this.

Our Founder

Kieran Peppiatt Founder

Kieran Peppiatt

Kieran is a technical leader skilled at creating practical, robust software solutions. He's dedicated to using AI to simplify and automate tasks, making small businesses easier and more sustainable to run. With deep expertise in software development and process optimization, Kieran excels at translating complex technology into intuitive, user-friendly tools. At ditto, he ensures the AI and automation are powerful yet easy enough for small retailers to integrate effortlessly into their daily operations.

Our Commitment

ditto is committed to providing the technology small businesses need most. We're here to support owner-operators, promote local business growth, and ensure that AI benefits the regular person.

Join us as we build the future small businesses deserve.